Mirada was founded in 2000 by the current management team and was initially focused on the provision of professional services before transitioning to product development. It has its head office in London with a software and development centre in Exeter, a sales office and development centre in Madrid and sales offices in Maribor (Slovenia), Miami (US), Mexico City (Mexico), Montevideo (Uruguay) and New Delhi (India). Mirada is a provider of products and services for Digital TV Operators and Broadcasters – multiscreen cross-platform navigation and content discovery. It offers a suite of end-to-end modular products for STBs, PCs, smartphones and tablets, including an independent OTT platform, with UI design, database support, transactional engine, billing integration and management services as well as synchronisation software (red and green button). These are integrated with a host of hardware products and software systems that enables the rapid deployment of new services. Mirada joined AIM in February 2008 as a result of the acquisition of Fresh Interactive Technologies SA by YooMedia plc and a subsequent name change.